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The World Gold Council (WGC) web presence consisting of www.gold.org, www.goldinspirations.com, www.goldexpressions.com, www.onlygoldisdivine.com, www.onlygoldismajestic.com, www.onlygoldsignifiestruepower.com, www.onlygold.cn, www.invest.gold.org, www.pensions.gold.org, www.utilisegold.com and www.goldbulletin.org received a monthly average of 15,041,276 hits per month 2006.
Our high ranking position on all the major search engines (including the number one position on Google, the world’s largest) is possible because we carefully optimise all our sites to allow user search criteria to link to our ever changing topical content. This provides us with the exposure of our broad range of information to as wider global audience as possible. Below you will find detailed explanations of each of our sites. If you require any further information please do not hesitate to contact webmaster@gold.org. Additionally if you are interested in linking to a WGC website please contact webmaster@gold.org Where appropriate our sites inter link to give the visitor the “world of gold”. 
Our corporate website. www.gold.org, has evolved dramatically over the last five years to become one of the most informative gold sites on the web. No organisation covers the breadth of gold activity from one site. It has attracted a growing number of regular visitors from jewellery style designers to students and investment companies and consultant brokers.
Our main attraction is knowledge and we present a consistently high standard of unique knowledge. Each section contains its own global news feed which shows only news items relevant to that particular area of our site. This news feed is updated each day and also contains an archive of news items; thus our site always contains the latest topical “gold” news. 
The easy-to-navigate Value area general market overviews, in-depth reports and useful statistics on gold prices in a range of currencies, supply and demand data, central bank transactions and investment analysis.
The Investors section contains an overview of the investment case for gold, based on extensive research and statistical analysis housed in the Research and Statistics area. Investors also provides information about the different ways to invest in gold, with links through to a unique database where users can find out where they can access the different product types on a country-by-country basis. Greater detail is available for investment professionals. The Reserve Asset area contains a wealth of information on the history of gold as a reserve asset, while Market Intelligence provides an overview of the gold market and supply and demand, as well as country case studies. The Research and Statistics is used regularly by thousands of subscribers, who are able to access and download investment statistics, gold price data, supply and demand figures – available on the World Gold Council website before they are available anywhere else and a range of statistics relating to gold held as a reserve asset. Registering on the WGC website is simple and free of charge, giving access to a wealth of downloadable research and statistics, with the option of receiving email alerts as new statistics and research are published – typically once a month. Our subscription list for the Value area of our site is currently 36,000. Registered investment professionals can access more detailed information about the range of gold investment products listed in the ‘Where to Buy’ area of the site. The WGC also provides a quarterly publication of gold supply and demand data at: www.gold.org/value/stats/statistics/gold_demand/ The discover section contains information about the history of gold and gold production; its applications in science and industry, latest global news concerning gold and general information about the WGC and our members.
Discover – Gold Knowledge 
Gold Knowledge - http://www.gold.org/discover/knowledge/index.html
FAQs - http://www.gold.org/discover/knowledge/faqs/index.html
Amazing Facts - http://www.gold.org/discover/knowledge/amazingfacts/index.html
About Gold - http://www.gold.org/discover/knowledge/aboutgold/index.html
Ancient World - http://www.gold.org/discover/knowledge/aboutgold/ancient_world/index.html
Production - http://www.gold.org/discover/knowledge/aboutgold/gold_prod/index.html
Jewellery - http://www.gold.org/discover/knowledge/aboutgold/gold_jewellery/index.html
Industrial - http://www.gold.org/discover/knowledge/aboutgold/industrial_uses/index.html
Other - http://www.gold.org/discover/knowledge/aboutgold/other_uses/index.html 
Industrial uses – Find out about the latest developments and commercial uses of gold, including its use in electronics, dentistry, medicine, decoration, nanotechnology, catalysis. Medical – The historical use of gold in medicine and modern applications in treating illness. Dental use of gold and its alloys and why it is used. Nanotechnology – How gold can be used in future nanotechnology applications including medical testing and advanced electronics Catalysis - Discover the latest progress in gold catalysis, information on new patents related to gold catalyst technology and the Council's Gold Reference Catalyst Programme. Gold Bulletin – The journal on the science, technology and industrial applications for gold has now has its own site www.goldbulletin.org International conferences focused on the development of new industrial uses for gold; Reports from Gold 2003 and Gold 2006 'New Industrial uses of Gold' events, and the forthcoming Gold 2009, jointly organised by WGC Latest developments - Articles on the latest developments and commercial uses of gold, including its use in electronics, dentistry, medicine, decoration, nanotechnology and catalysis. The Properties of Gold - Understand more about the unique properties of gold including its unbeatable resistance to corrosion and its ductility.
Archives of WGC scientific publications:
Gold Technology - Articles on best practise in gold jewellery manufacturing technology.
CatGold News - Newsletter for gold catalysis research community The About Us section outlines the World Gold Council’s key aims and objectives plus information on how the organisation is funded and details of its worldwide suite of offices. Under Members you can see listed all current members of WGC with links to their own web sites. The Media Centre provides an easily accessible resource for journalists, including contact details, press releases, reports and photography. Divided into three key sections – Gold Marketing Suite, Jewellery Technology and Gold Inspirations. For the Jewellery Professional an area: a. promoting WGC initiatives and to help ‘sell’ benefits of association with WGC to potential trade partners by publishing case studies and success stories highlighting WGC’s global reach and expertise in marketing gold jewellery.
b. containing information for the jewellery industry professional whether designer, manufacturer; professional advice on selling gold (the gold profit guide) and retail tools; marketing and advertising campaigns implemented by regional offices and details of trade shows by region. 
The Jewellery Technology Information Bank is a virtual library that contains all the World Gold Council's technical information related to the manufacture of gold jewellery. Technical papers, website links and published articles are all included in this virtual library. Gold inspirations is World Gold Council's consumer-facing, online gold jewellery magazine. More...
This site (in Italian and English) endorses and showcases a product development programme launched in 2004 by the WGC and its long-standing partners, Vicenza Fair and AngloGold Ashanti. This programme capitalises on innovative ‘Made in Italy’ design and product excellence in order to stimulate global consumer demand for gold jewellery, and launches a new collection of Italian gold jewellery each year in January. After a highly successful debut with strong commercial results, the initiative has rapidly established an international reputation for both creativity and marketability. It has become the focal point that enables both the media and retail buyers to identify new trends. Each collection of jewellery can be viewed on the site and is not only cross referenced to the manufacturer (with full contact details) but is also cross referenced against the type of jewellery enabling the visitor to search for all necklaces, rings, bracelets etc. Small banner ads link to each of our Italian partners. The site is also regularly updated with the latest collection tour details and reports. 
Gold Inspirations is unique and is the world’s only online magazine dedicated to gold jewellery. Written by experts, it is independent and authoritative and, as such, provides an invaluable platform for communicating the gold message with credibility as well as glamour. By maintaining a fashion-forward stance and a focusing on the high end of the jewellery market, with articles on master designers and luxury brands, it promotes gold jewellery as the ultimate in adornment. Gold Inspirations: • reinforces WGC’s momentum to become an important influence within the jewellery sector through presenting new trends and innovation, as well as commercially available jewellery products to the consumer.
• supports WGC’s initiatives in co-op advertising, PR and B2B communications (Speak Gold, Gold Expressions) by featuring partner collections in a non-partisan way.
• is also used to promote WGC initiatives from around the world eg: May is Gold Month, Gold Expressions, New Trends Italia, and Partner projects such as AngloGold Ashanti’s Riches of Africa competition.
• is also a platform for banner advertising which can be offered to potential partners (e.g. Fiera Vicenza, Jared Jewelers, Chow Tai Fook, Kay Jewelers, Ernest Jones, H. Samuel) as an added benefit. Features in Gold Inspirations include: Trend Letter - Written by internationally renowned jewellery writer, lecturer and broadcaster, Vivienne Becker, explores new trends and influences that impact upon contemporary, classic and avant-garde collections from across the globe. Interviews - GI contains exclusive interviews featuring, Paloma Picasso, Elizabeth Gage, Theo Fennell, Damiani, Robert Lee Morris, Henry Dunay, and Mario Buccellati. The latest being Nina Silberstein of David Webb. Feature articles include Gold in Fashion, Celebrity Gold Style Letter Italy Golden You - What is the difference between a Carat and a Karat? Why does gold come in different colours? ‘Gold and You’, can be used as an owner’s manual for those who already possess gold jewellery, and a buyer’s guide for those who would like to. It contains tips on how to care for your jewellery, information on the history of gold and much, much more. ‘Live’ News Service - International jewellery news ‘live’. This is updated every hour and links to an extensive archive of previous content. Banner ads link to our partners and other companies at our discretion and have been used for product launches and sales promotional campaigns most specifically online campaigns. As a ‘magazine’ or ‘ezine’ it is targeted towards the consumer and is regularly updated – keeping the content fresh, consequently maintaining a high level of repeat visitors and encouraging visitors to subscribe to the email newsletter which is distributed in English Spanish and Italian.The newsletter currently has 5500 subscribers and we regularly receive new subscribers. PDF copies of the newsletter are sent to WGC regional offices in English, Spanish, Italian, Arabic and Chinese for distribution to local contact lists. Awards - GI has not only captured the imagination of jewellers and jewellery consumers but has also established an enviable reputation among the internet community, winning awards every year since its inception from both the League of American Communications Professionals (LACP) and the International Academy of Communications Arts and Sciences (IACAS). 
Gold Bulletin (www.goldbulletin.org) is the quarterly, international peer reviewed journal on the latest science, technology and applications of gold. It includes papers on the latest research advances, state-of-the-art reviews, conference reports, book reviews and highlights of patents and scientific literature. Gold Bulletin is a multidisciplinary journal read by chemists, physicists, engineers, metallurgists, materials scientists, biotechnologists, surface scientists, and nanotechnologists amongst others, both within industry and academia. This ensures author's work is brought to the attention of researchers outside their normal field of work, leading to new contacts and potential sources of research funding. Gold Bulletin:
• is the sole journal focused on gold and hence is often 'the first port of call' for researchers.
• publishes a wide range of material including papers on latest advances, reviews, conference reports, book reviews and highlights of patents and scientific literature.
• papers are highly cited and the journal has a competitive Impact Factor when considered alongside comparable journals.
• is published in full colour ensuring papers are not only informative but also visually attractive.
• papers are available free of charge as pdf files on the searchable www.goldbulletin.org website . This ensures that, unlike many journals, papers are viewed by the widest possible community and allows authors unlimited numbers of electronic copies for their own use and personal distribution.
• has a distinguished history of publishing quality research and review papers for over 37 years. 
Utilise Gold is a unique resource created to help industrial engineers, designers, researchers and scientists exploit the unrivalled technical properties of gold in their products and processes. The aim of this unique award-winning website is to promote the industrial and practical uses of gold in the electronic, dental, medical, chemical, material and other industrial sectors. Utilise Gold is an effective and convenient gateway to find both major and specialist manufacturers and distributors of gold based materials, chemicals and products, operating in a wide range of diverse sectors and markets. Convenience makes this a valuable website to all visitors using or wanting to use gold. On this site you will also find new gold product developments and technical information resources, daily news stories, and emerging technologies for exploitation. We believe that by improving visibility and access to gold-based products, the use of gold in practical applications is supported. ON-LINE AD BANNERS If you would like a link on one of our sites or to discuss reciprocal linking please contact webmaster@gold.org
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